Ad Spending on Social Networks to Shrink, eMarketer Says
July 9, 2009 8:14 amInternet advertising uniquely offers the ability to specifically target a demographic group and immediately measure the impact. Advertising growth will occur in lesser known category-leading, specifically-targeted demographic websites.
Read The Wall Street Journal article.
Tags: Ad Spending, Debra Aho Williamson, eMarketer, Facebook, Fox Interactive Media, MySpace, Owen Van Natta, Social NetworksCategorised in: Dr. Dorfman on WSJ.com
This post was written by Dr. Jeffrey Dorfman