Categories for Dr. Dorfman on WSJ.com

Microsoft Pitches Razorfish Deal to Big Agencies

July 13, 2009 9:11 am Published by Dr. Jeffrey Dorfman

I think it is a smart move for Microsoft. Our internal data shows the search lead Google has over Yahoo,... View Article

Ad Spending on Social Networks to Shrink, eMarketer Says

July 9, 2009 8:14 am Published by Dr. Jeffrey Dorfman

Internet advertising uniquely offers the ability to specifically target a demographic group and immediately measure the impact. Advertising growth will... View Article

Kodak CEO Bets Big on Printers

July 8, 2009 11:31 am Published by Dr. Jeffrey Dorfman

Kodak should also focus on online medical and dental imaging e.g. radiography (x-ray) and photography. Read The Wall Street Journal... View Article

Big Health Firms Underpay Claims

June 25, 2009 6:39 pm Published by Dr. Jeffrey Dorfman

here Are The Doctors? by Dr. Jeffrey Dorfman (Published in Dentist Quarterly – The official publication of the New York... View Article

Tech Giants Ramp Up Their Online Offerings

June 22, 2009 11:13 am Published by Dr. Jeffrey Dorfman

“As recently as September, Oracle Chief Executive Larry Ellison declared that online software companies “haven’t figured out how to make... View Article