Consumer-Products Price War Fuels P&G Sales Increase

7% increased media spending should not be spent online because of P & G’s very weak web sites. P & G is already weaker in emerging markets than Colgate. How does it hope to grow beyond its goal of 0.5% per year in these markets?

Read The Wall Street Journal article.

Categorised in: Dr. Dorfman on WSJ.com

This post was written by Dr. Jeffrey Dorfman